Matthew
Sheriff
BrandinG
Creative Direction | Art Direction | Design
ARCHITECTURAL
Environmental Design & Implementation
WEB/Interactive
Art Direction | Design & Development
LUXURY RETAIL
Art Direction | Branding | Design
Photography
Architectural | Studio | Portrait
Studio ManagEment
Asset Organization | Archiving
Real Estate | Architectural Design
Event Marketing | Retail | Healthcare
Specialty Beverage | Parks, Recreation & Tourism
Colleges & Universities | Special Interest
Featured Design
See more case studies in the design menu tab.
About
I’m an art director, multi-media designer, photographer, but most of all a visual storyteller. I’m well-versed in both cutting-edge digital media and old-school printing methods and yet continuously seek new ways to be expressive and promote the user experience. My love for expression has manifest itself across a variety of mediums; environmental, interactive, print, outdoor and broadcast, all while adhering to the highest standards of brand development.
My strongest attribute is the ability to listen and find solutions, not only for the creative approach, but the marketing strategy. Whether that’s branding, event marketing, luxury retail, packaging, user experience, conceptual art or environmental design. I’m technically proficient in achieving high-end creative results.
I’ve designed interiors for Chiquita Brands and Electrolux Corporate headquarters and neckties for Ben Silver, layouts for Williams-Sonoma and Restoration Hardware and branding for the Dig South Interactive Festival. My projects encompass everything from small businesses to international corporations. No matter the scale, I always envision the same goal: to find solutions and produce something that seamlessly and effectively communicates my client’s vision.
My work ethic mixed with a diverse set of skills make me unique. I believe Its important to get the most from the creative process while still having a healthy respect for the budget. Ultimately, I feel in order to find great solutions, ideas must come from a combination of perspective, preparation and a genuine belief in the cause.